The moment of need is the time when an individual or organization needs to learn or accomplish something. It is often used in learning and development contexts, where it can help to identify the best time to deliver training or education.
As an entry-level employee, Kylie has gone through new employee onboarding but doesn’t remember exactly how to use the commercial mixer for making a new batch of rainbow tracks ice cream. In her moment of need, she simply uses the company iPad and scans a QR code that goes directly to an Arvo playbook that walks her through exactly how to use it. As a bonus, the recipe for the rainbow tracks ice cream is also in Arvo so she can search the knowledge base in Arvo and pull up the recipe.